"It's a No Brainer"
Check out our 6 BIG reasons every funeral home needs an high quality interactive website and a interactive social media presence. You may be surprised at the HUGE advantage you have in the death care industry!
1. It helps the families your serve...
If you don’t have a website by now, I am sure you have people asking all the time, “what is your website address” because they have looked and couldn't find you. With every death that you have, there are people looking online from different parts of the world, trying to find important information, or to leave condolences to the family online. What kind of message does it send to the customers you do have, or the potential ones, if you are not making this service available. A memorial site helps the healing process.
2. It gets more traffic than most businesses in your area. This is HUGE!
Funeral home website traffic counts are some of the highest, as compared to other brick and mortar businesses in your area. Other businesses have to spend a lot of money to drive traffic to their websites. Funeral homes have a continuous visiting audience, or captive audience built right in. Even a funeral homes competitive customer base will be visiting your website, even though they may have made arrangements with someone else. How neat is that? You don’t see happy State Farm insurance customers regularly visiting the Progressive web site, nor does one doctors office get visits from another doctors customers on a regular basis unless they are unhappy. We also provide our customers with traffic reports so you can see what kind of traffic you are getting. Which brings us to to number 3.
3. It provides free marketing to your potential customer base.
You may have spent money, or are spending money with the newspaper, and radio. How many people actually pick up the phone and call you to make prearrangement's’ based on an add that usually don’t offer an incentive to call. With a website and social media like Facebook, visitors will pass through your virtual property without the need to advertise, and just seeing your site on a regular basis will have a bigger impact than most any other marketing. Just build it and they will come! Your site keeps your name and image in front of them on a regular basis without advertising. Facebook is where your target customers are at on a daily basis. Over a billion Facebook accounts, and almost 90% of baby boomers are active online. In fact the older crowd has grown to social media almost 4 fold in the past few years.
4. It can generate no hassle passive income from visitors.
It is common place to purchase flowers right from a funeral home website. So if you have a website and don’t sell flowers from it, you are missing out on an easy income stream. If you are selling flowers from your site and don’t make any commissions, you might want to look at website providers like Remember Tributes who will allow you earn 15% commission on the flower sales that are ordered from your site. Even sympathy cards can be ordered from your site that can generate income. We can customize your site to sell anything you want on it. It can provide a place for visitors to see your selection of merchandise that they normally would only see if they visited in person.
It's quite possible that you could partner with some local businesses to sponsor a local page with information about the area and charge them to be listed on the page. Like we said above, businesses will pay for the exposure you can generate for them with your high volume traffic.
It's quite possible that you could partner with some local businesses to sponsor a local page with information about the area and charge them to be listed on the page. Like we said above, businesses will pay for the exposure you can generate for them with your high volume traffic.
5. It helps the general public
The general public really appreciates you having a website with current information on the recent deaths. In some parts of the country newspapers only print once a week, and countless times people find out the sad news of someone they cared about after they were already buried. Not only the above, but with Remember Tributes, you are able to provide them with a mobile version, and not just a mobile version of your website but an entirely stand alone mobile version of your site. So as a Remember Tributes customer you get all 3 and can join the elite that are making it easier for their customers to do business with them.
